Verizon - Very good ad with a real life photo of truckers. The message is a classic Call-To-Action with an eBook to download. Very well done.Another great ad. Very clear headline, good photo and the copy gets right to the…
This was posted at PM Environmental Consulting's site. Chuck Lohre was invited to contribute.We realize that many students are interested in a career in environmental consulting. However, we found that there weren't a tremendous amount of practical resources where students could…
We compare NYC's Frye store with Lohre & Assoc.'s LEED Platinum Commercial Interiors Yesterday we visited the Frye store in NYC's SoHo neighborhood. You might recognize Frye's heritage as a shoe and bootmaker, but today it's a lifestyle fashion brand…
Overwhelming. If that's what marketing communications has become -- help is on the way! Gone are the days when a few publications covered your industry and only the accounting department had computers. Now the biggest change is smartphones, it's practically…
FEINTOOL (Cincinnati, OH) introduces the XFT 1500speed Feinblanking Press. Never before has a fineblanking press been so fast, so versatile and above all so productive at up to 200 strokes per minute. "Our main goal was to take the advantages of fineblanking…
New instant pothole filling system operates at 30 mph New technologies for pattern recognition, 3D analysis and 3D printing technology have allowed NeuRoad to develop an entirely new way to fill potholes quickly. Using systems designed for process equipment assembly…
You can get side tracked by life cycle analysis (LCA) or you can just go for Net Zero Energy, Water and Waste! Demo of the high pressure die casting process with ProCAST and QuikCAST - Courtesy of ALCAN It might sound…
Throughout the entire three days at NAED AdVenture, there were several panel discussions and break-out sessions specifically designed for electrical manufacturers and distributors to discuss their relationship together; outside the realm of marketing. They were designed to help each sector…
After attending a Google breakfast hosted by TopSpot last week, we at Lohre & Associates learned some valuable information on how to use Google Analytics most effectively and efficiently in the industrial market and we thought it would be great…
Dear Sir/Madam Hope you are doing well, (We get these all the time but this one seems to be catching on to the inbound trend. We'll insert our comments where appropriate.) Thank you in advance for taking the time out…
