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Welcome

Our new location is in Blue Ash Ohio. We moved our marketing agency from Cincinnati's Over the Rhine in December of 2019. If you would like to arrange a meeting, please call us at (513) 463-3429. In order to keep our employees healthy and safe, walk-ins are not currently welcome.

Get In Touch

Phone: (513) 463-3429
Address: 11223 Cornell Park Drive Suite 301, Blue Ash Ohio 45242

Our Location

Lohre Industrial Marketing Location
Cms Vs Html5

On the Increase in Hacking and the Beauty of Old Technology – Part Three

Why would a web developer advise against a CMS? We say so because you might not need it, and could sometimes be better off without it. We have built many CMS websites, a lot, of all types, since as far…

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Neon Data Lock Flickering

On the Increase in Hacking and the Beauty of Old Technology – Part Two

What can a business owner, marketing director, or novice do to protect their website? If your website is dynamic (not static HTML), there are several simple but crucial steps you can take to protect your website:

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On the Increase in Hacking and the Beauty of Old Technology – Part One

Could I be better off with an HTML site than a CMS? There are a lot of advantages to having a CMS (Content Management System) for your website, and there are disadvantages as well. How good or bad either choice…

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Graphic Showing Increasing Online Sales Brought In Via Google Shopping

Case Study: The Benefits of Google Local Shopping Advertising Campaigns

Graph showing increasing online sales

This project for TMI (Trailer Marketing, Inc.) began as a standard WordPress build with the setup of Woo-commerce for a trailer and trailer parts retailer in Northern KY with a massive selection of semi-truck trailers and an even larger selection of trailer parts and accessories.

A Welcome New e-Commerce Web Development Challenge

We needed to integrate the new e-commerce functionality with their website’s existing role of displaying new and used trailers for sale via TruckPaper.com.

Our goal was to increase their trailer sales online, in-store sales, calls for roadside service, while competing with other online retailers as well. We had to keep in mind that the ideal customers are local truck drivers, as well as truck drivers passing through in need of parts or service.

The first stage of this was to give TMI the basics: A well-crafted site with all of the SEO best practices applied from the very beginning. This included speed, security, and a template solid enough to score exceptionally on our SEO bench-marking utilities.

From there, we refined site content to give them the best organic search advantage we could offer on code and content alone. Knowing that these SEO basics can take a while to pay off, we also built the website to facilitate accurate paid search conversion counts.

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