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Our new location is in Blue Ash Ohio. We moved our marketing agency from Cincinnati's Over the Rhine in December of 2019. If you would like to arrange a meeting, please call us at (513) 463-3429. In order to keep our employees healthy and safe, walk-ins are not currently welcome.

Get In Touch

Phone: (513) 463-3429
Address: 11223 Cornell Park Drive Suite 301, Blue Ash Ohio 45242

Our Location

Lohre Industrial Marketing Location
Chinese (Traditional)

Industrial Programmatic Advertising & Digital Advertising

Programmatic Advertising is automated online digital ad buying. This doesn’t mean set it and forget it. We monitor and optimize digital campaigns to perform their best. Programmatic advertising goes beyond simply placing digital ads on a publication’s website. In programmatic advertising we target the Right Audience with the Right Message at the Right Time

25 Years in Digital Advertising

Our industrial advertising and B2B marketing specialists have been doing digital advertising since 1995.

Decades of Advertising Experience

Our team has 20+ years of experience each in B2B and industrial digital advertising. We have created and purchased ads for some of the largest global manufacturers.

Local Industrial Specialists

Our Industrial advertising team, is a favorite of Cincinnati, Midwestern, and North American industrial manufacturers. We don’t farm out work to offshore companies.

Programmatic Advertising Fundamentals

  1. Behavioral targeting: Deliver digital ads to specific individuals based on their online behavior, such as their browsing history or search queries. This is accomplished through the use of data analysis and machine learning algorithms that identify patterns and preferences among users. The goal is to provide more relevant and personalized digital ads that are more likely to result in conversions or sales.
  2. Real-Time Bidding: Real-time bidding in programmatic ads is an auction-based buying and selling process for digital advertising inventory. Advertisers bid on the available ad impressions in real-time, and the highest bidder’s ad is displayed to the targeted user.
  3. Frequency capping: Frequency capping in programmatic advertising is a method of limiting the number of times a particular digital ad is shown to an individual user during a given time period. This helps prevent ad fatigue and ensures that users are not bombarded with the same ad repeatedly.
  4. Retargeting: Deliver digital ads only to qualified users who
    – Visit your website or
    – See your digital ads
    – Fall within your defined segmentation

Digital Advertising Campaign Creation

There are multiple strategies to build great programmatic advertising campaigns:

  1. Focus budget on new product launches.
  2. Target an audience surrounding your representative locations.
  3. Drive visitors to a trade show booth by geo-targeting relevant audiences on specific dates.
  4. Reconnect with leads collected by reps at a recent trade show.
  5. Build awareness in a new market.
  6. Set up A/B tests to identify best performing campaigns and ads.

Reduce wasted ad dollars by optimizing your digital campaigns. Let our experienced campaign managers streamline your digital marketing.

Contact us to learn how we can get you set up.

The Beginner’s Guide to Programmatic Advertising (external link at the Digital Marketing Institute)

industrial programmatic advertising

Design Visually Appealing Digital Ads

Digital ads generate better online metrics when you produce animated HTML5 ads over static image ads. Have existing videos? Incorporate video ads to outperform HTML5. Our design team can add motion to your digital ads to generate stopping power.

Contact us for a FREE Consultation Today

That’s right, FREE. If you are an industrial company operating in the United States, we’d be thrilled to tell you what we could do for your company and give you an accurate quote for your industrial marketing project.

Additional Creative Services

Importance Of A Good Website To Industrial Programmatic Advertising: Image Depicts A Web Developer At A Desk With A Keyboard.

Research & Copywriting

Successful programmatic advertising requires a good website on the target end. An effective website needs great content, from page content to informative articles to engage and inform your visitors. Fresh content encourages return visits and makes your website more attractive to search engines and potential visitors.

Lohre Industrial Branding Identity Design Example

Branding & Identity

In the digital age, strong industrial branding requires consistent internal and external communication. A strong and recognizable logo and identity make for a strong and cohesive message throughout your website, search advertising, and social media campaigns.

Photography For Programmatic Advertising - Photo Shows A Photographer With Camera.

Commercial Photography

Commercial photography for industrial products and services is about putting heavy duty machines, equipment and models in the best light. Our photographers can take the perfect photos for your website’s pages, blog posts, and programmatic advertising.


Monster surrounded by crude wooden signs as an image for industrial programmatic advertising
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