The fundamental transmission of mechanical power hasn’t changed in several hundred years. “Coupled to most rotary electric motors is either a chain-sprocket drive, a belt-pulley drive, or a gear drive,” said Brian Dengel, general manager of KHK USA. "Each has…
How do you break through the clutter? Literally. That's our problem as we commence a new campaign for mining equipment. Here'a a peek behind the creative process. Winners of the "Play Ball Raffle" are: George Mahama, MUC Dave DiPilla, JWK Technologies…
(Great post by Karla Jo Helms, it's a partnership between the media and the publicist. Unbranded educational material always helps your client and the publication whether SOARING Magazine or Mining Equipment Marketing.) How do you find a PR professional that the…
By Kevin Cronin, Editor-in-Chief, Powder Build Solids, 973-786-6401, [email protected](This just in from Kevin, we've just started a PR campaign for our client Roto-Disc. You'll see Kevin's placement of our product release at Powder Bulk Solids Online. All editorial submissions are considered for…
Throughout the entire three days at NAED AdVenture, there were several panel discussions and break-out sessions specifically designed for electrical manufacturers and distributors to discuss their relationship together; outside the realm of marketing. They were designed to help each sector…
Maintaining a social media presence is all too critical these days. How many followers, likes, and connections someone has seems to be part of our daily language and we have seen individuals, brands, and businesses benefit heavily from it. One…
Public Relations (PR) have gone hand in hand with marketing for decades. Over the years, both industries have seen huge changes with the advent of technology, the development of the internet and the rise of the social media phenomenon. In…
