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Our new location is in Blue Ash Ohio. We moved our marketing agency from Cincinnati's Over the Rhine in December of 2019. If you would like to arrange a meeting, please call us at (513) 463-3429. In order to keep our employees healthy and safe, walk-ins are not currently welcome.

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Phone: (513) 463-3429
Address: 11223 Cornell Park Drive Suite 301, Blue Ash Ohio 45242

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Lohre Industrial Marketing Location

Editorial Opportunities for Process Equipment Marketing

By Kevin Cronin, Editor-in-Chief, Powder Build Solids, 973-786-6401, [email protected]

(This just in from Kevin, we’ve just started a PR campaign for our client Roto-Disc. You’ll see Kevin’s placement of our product release at Powder Bulk Solids Online.

 Process_Equipment_Marketing_Roto-Disc_PBS_PR.jpg

All editorial submissions are considered for inclusion on our website at www.powderbulksolids.com, as well as for our e-newsletters, and our print edition, and are free of charge. Call with any questions.

  • Equipment Reviews

– Roughly 150 words; preferably a Word document

– High-resolution jpg that is 300 dpi/ppi at 3 inches wide or larger

– Consideration for front cover/Editor’s Choice page

  • Case Studies/Application Stories

– Exclusivity: not previously published or offered elsewhere

– Roughly 1,000 to 2,000 words

– Few high-resolution images (jpg, 300 dpi/ppi, 3 inches wide) with short captions

  • Technical Articles/“How To” Articles

– Exclusivity: not previously published/offered elsewhere

– Educational/objective, non-promotional

– Up to 2500 words

– Few high-resolution images (jpg, 300 dpi/ppi, 3 inches wide) with short captions

  • Guest Column (“Industry Insight”)

– Appears on page 6 of every issue

– Topic coincides with the editorial focus of the issue (see editorial calendar)

– Educational/objective, non-promotional

– 700 words and a short bio on the author and head shot of author

  • Industry News

– Mergers, acquisitions, expansions, partnerships, promotions, new hires, new reps, etc.

– Includes a link to your/your client’s website

– Notification from me when it is live


For more information on how to write an application story go to the page in our Marketing Handbook.

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Industrial Marketing Public Relations (PR) in the Information Age

Public Relations (PR) have gone hand in hand with marketing for decades. Over the years, both industries have seen huge changes with the advent of technology, the development of the internet and the rise of the social media phenomenon. In addition to keeping up with the ‘Jones’, globalization has increased, not only the markets available, but also the competition, making it more difficult to have a competitive edge.

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Social Media 101: Creating a Successful LinkedIn Group

Maintaining a social media presence is all too critical these days. How many followers, likes, and connections someone has seems to be part of our daily language and we have seen individuals, brands, and businesses benefit heavily from it.LinkedIn logo design

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Gear Designs – OEM New Product Launch

The fundamental transmission of mechanical power hasn’t changed in several hundred years. “Coupled to most rotary electric motors is either a chain-sprocket drive, a belt-pulley drive, or a gear drive,” said Brian Dengel, general manager of KHK USA. “Each has its advantages and disadvantages, but none of them have become obsolete,” he added. Nevertheless, gear design has seen the recent rise of custom gearing; a trend towards manufacturing for better gearboxes and servogear sets; and industry migration towards helical gearing and other efficient choices.

4 ABM Drives Synchronous Motors and Drives 400.jpg

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Traits of a Good Public Relations Professional (From Consumer to Mining Equipment Marketing)

(Great post by Karla Jo Helms, it’s a partnership between the media and the publicist. Unbranded educational material always helps your client and the publication whether SOARING Magazine or Mining Equipment Marketing.)

How do you find a PR professional that the media will listen to?

By Karla Jo Helms

How do you go about choosing a good PR professional or company?  There are many businesses that are in the dark about what makes a good PR professional simply because they are also in the dark about what constitutes effective PR.

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Lohre Cincinnati Industrial NewsletterTips, Pointers, and News for Cincinnati-Area Industrial Leaders

Subscribe to our newsletter for news related to Industrial Machinery and Manufacturing for the Greater Cincinnati area. Offerings include marketing and advertising tips and pointers and well news about industrial companies in our area.