May 25, 2015 // 7:00 AM, From a Hubspot Post with commentary by Chuck Lohre for the industrial search. Written by Young Entrepreneur Council (YEC) | @yec SEO is a moving target that can really affect your business. This means that as a startup…
By Dom Nicastro | Oct 14, 2014, from CMS Wire If competitor stories are valid precedent, HubSpot's IPO last week was a good move. But it certainly won't be an easy road for the Cambridge, Mass.-based marketing automation provider that made its NYSE…
Throughout the entire three days at NAED AdVenture, there were several panel discussions and break-out sessions specifically designed for electrical manufacturers and distributors to discuss their relationship together; outside the realm of marketing. They were designed to help each sector…
After attending a Google breakfast hosted by TopSpot last week, we at Lohre & Associates learned some valuable information on how to use Google Analytics most effectively and efficiently in the industrial market and we thought it would be great…
12 Inspirational Writing Tips From History's Greatest Authors [SlideShare]By Matt Burke, Apr 2, 2014 4:00:00 PMThis post originally appeared on theInsiders section of Inbound Hub. To read more content like this, subscribe to Insiders.We’ve all been there -- staring back and forth between an…
This post originally appeared on the Academy blog. To read more content like this, subscribe to Academy. As a marketer, tracking and analyzing data is an important part of the gig. But there are so many different metrics you can…
Chuck predicts the future of Green Marketing through the crystal ball of sustainability. Find Additional Business Podcasts with Cincinnati Business Talk on BlogTalkRadio Cincinnati Business Talk, with Mike Roth, Cincinnati’s most experienced Sandler Trainer. Talking to business leaders about…
Maintaining a social media presence is all too critical these days. How many followers, likes, and connections someone has seems to be part of our daily language and we have seen individuals, brands, and businesses benefit heavily from it. One…
There is no -- or easy -- answer to the title question. Each industry has its own (preferred) social media. For some, it's merely the professional association and its meetings. For others with indy pros scattered worldwide, it might be…
Public Relations (PR) have gone hand in hand with marketing for decades. Over the years, both industries have seen huge changes with the advent of technology, the development of the internet and the rise of the social media phenomenon. In…
