marketing agency | Lohre Industrial Marketing

Director Industrial Marketing

February 15, 2016
Charles Lohre
Cincinnati Marketing Agencies, Industrial Marketing, Industrial Marketing Agency, marketing agency, Metalworking Equipment Marketing

(What's on our plate, any given day. Just saw this matched our internet news stream and found it matches our day to day work. Enjoy. The ad came from a review we did of Chemical Processing's ads for Baxter Research.…

All Those Little Things You Do, (Metalworking Equipment Marketing Workflows)

January 26, 2016
Charles Lohre
B2B Advertising, B2B Marketing, Business to Business Advertising, Business to Business Marketing, Cincinnati Marketing Agencies, Equipment Marketing and Advertising, marketing agency, Metalworking Equipment Marketing

(Thanks to Bob for another insightful post. Just last night I did a process equipment marketing review of Chemical Processing's ads for Readex and reviewed the Emerson ad for "Project Certainty." Eye catching ad but I can't believe their claims. What…

Chemical Processing Readex Research Response for Process Equipment Marketing Effectiveness

Dear Chemical Processing Reader: To better understand your needs and preferences regarding the products and services you may use, Chemical Processing has asked Readex Research to conduct a brief survey of its readers. As a sincere thanks for your participation, once you have completed…

Green Marketing? Getting Creative with Coveted Sustainability

October 22, 2015
Charles Lohre
B2B Marketing, Business to Business Marketing, Business to Consumer Marketing, Green Building Marketing, Green Marketing, Internet Marketing, Marketing, marketing agency

Curbside Recycling Isn’t Enough for Sustainability Recycling isn’t a new idea, though curbside collection and legally enforced recycling in the United States is only about thirty years old, which is relatively new. If you are old enough to remember either…

What does Hubspot’s State of Inbound” report have to do with industrial marketing?”

October 15, 2015
Charles Lohre
Inbound Marketing, Industrial Marketing, Marketing, marketing agency, Marketing Automation

A lot. We totally agree that "salespeople struggle with a lack of information about their leads and manual data entry." That's why we got into Hubspot, 65% of their users are B2B.Inbound for us wasn't a new concept. Industrial marketing…